Irn Bru is high in energy and a garish colour- what’s not to like for a Scottish roadie?
It’s also Made in Scotland, from Girrrders, and unpronouncable, too. Steel is real man! (and cheap)
To those that don’t know, Barr’s Irn-Bru “has long been the most popular soft drink in Scotland, with Coca-Cola second, although recent fierce competition between the two brands has brought their sales to roughly equal levels.[2]” more fascinating facts on wikipedia